Protect Your Skin Daily!

Listen up, men. If you don't already, you need to protect your skin daily! Wearing sunscreen or SPF is the most critical step of any skincare routine. It's time to elevate your profile and protect your skin! The sun damage before your 30 shows on your face when you’re 40. Why wait till you near the hill to start defending your skin? Defend Hydrating Facial Sunscreen for men is the perfect defense against the harmful rays you get when outdoors.

The weather is heating up, and we're spending more time outdoors these days. Even on a cloudy day, you want to protect your skin. Believe it or not, up to 80 perfect of the sun's rays pass through clouds, so if you skip the SPF on cloudy, rainy days..think again! Sunscreen is a step in your skincare process that should be maintained all year, all 365 days if you step outside on the daily. Regardless of your skin color or tone, always apply sunscreen. Sun damage is occurring even if you don’t think about it. Even in colder months when you’re skiing the slopes, not just when you’re lounging on the beach.

The sun is working against you when it comes to looking young till you no longer feel it. Sunscreen prevents premature aging of your skin. Skin that has a lot of sun damage usually appears leathery and is discolored. Pretty sure that's not the look you're going for, fellas. The premature aging caused by sun damage contributes to sagging skin, wrinkles, and more noticeable lines. We’ll pass!

Those dark spots that kind of just appeared one day when you looked in the mirror are from the sun. Discoloration and dark spots are from sun damage. Using SPF daily can prevent these spots and help maintain a smoother and more even skin tone. By using SPF daily, you lower your chances of getting skin cancer. By applying sunscreen each day, you significantly cut your risk of contracting skin cancers in half. According to the Centers for Disease Control and Prevention, skin cancer is the most common form of cancer in the United States.

The Defend Hydrating Facial Sunscreen for men should be your go-to! This sunscreen is packed with lipids, vitamins, and nutrients to help erase what the sun and time have created. Start every single day with this goodness-filled sunscreen that combats visual signs of aging. Remember, even if it's overcast, up to 80% of the sun's rays are being absorbed by your skin. No matter the weather, you need to be applying the SPF!